Marketing & Content Creator Apprentice
UnifiedPraxis · Wolverhampton
Weekly Hours Worked: Monday to Friday; 9:00 AM to 5:00 PM
Description of Company
UnifiedPraxis is a strategic advisory helping organisations take cost and complexity out of I.T. Operations. We give IT leaders a clear, connected view across the people, processes, technology, and data behind their services. Combining expertise in Observability, Service Management, Automation and Enterprise Architecture, we expose risk, duplication and wasted investment, then turn those insights into practical improvements that strengthen capability and deliver lasting value.
Before You Apply – This Role Probably Isn’t For You If…
You prefer structured, repetitive marketing tasks rather than experimenting creatively.
You’re uncomfortable being on camera or helping create video content.
You’re not interested in keeping up with new marketing tools, AI tools or content trends.
You prefer simply scheduling posts rather than thinking about how content captures attention.
You’re looking for a quiet admin-style marketing role with minimal collaboration.
You struggle with feedback, fast-moving ideas or trying new approaches. This role will suit someone who enjoys experimenting, learning quickly and bringing ideas to life. If you love creating content, connecting with people, spotting trends and helping build a brand and community, you’ll likely enjoy this role.
Duties & Responsibilities
Social Media & Content Creation
● Grow UnifiedPraxis’ social media presence, initially focusing on LinkedIn.
● Create short-form video, graphics, brochures, presentations and marketing materials.
● Direct and appear in video content, including reels, talking heads and behind-the-scenes content. ●
Collaborate with the wider team to turn ideas into content people actually watch.
● Support brand campaigns designed to increase visibility and engagement.
● Experiment with AI-powered marketing tools and new creative formats.
● Support our growing YouTube activity and video content.
Podcast & Community
● Support and grow Not Another Tooling Podcast.
● Repurpose podcast episodes and conversations into social and marketing content.
● Help grow the podcast from a virtual platform into a credible industry community.
● Support the longer-term development of virtual and physical podcast-led events.
● Manage and follow up with leads generated through the podcast, events and community activity.
Outreach & Brand Engagement
● Become a brand ambassador for UnifiedPraxis, actively representing and growing the brand both online and in person.
● Open conversations with relevant business owners and industry contacts through LinkedIn, email, phone and in person.
● Attend industry events, meet customers and prospects, and confidently represent UnifiedPraxis.
● Help turn marketing, podcast and event engagement into relevant business conversations.
● Be comfortable getting out and about, building relationships and increasing UnifiedPraxis’ presence within the industry.
Learning & Performance
● Build knowledge of Service Operations and broader topics related to the business, including ITSM, Automation, Observability and Enterprise Architecture.
● Work across our internal systems and tools, including Strety, Microsoft 365, Canva, Opus, Streamyard, Loom, Apollo, Betterproposals and other platforms used across the business.
● Keep up with marketing, content and AI trends.
● Track marketing activity and understand what is working.
● Work towards clear metrics and goals for marketing and community activity.
What We’d Love to See We’d love to see examples of content you’ve created , including videos, social media content, graphics or other creative work, whether through previous work, university, personal projects or your own social channels. We’d also love a short video introduction telling us a little about yourself and why you’re interested in the role. Above all, we value creativity, personality, confidence and potential. We’re looking for someone who is naturally extroverted , proactive , curious and confident in connecting with new people.
Skills required
Strong written and verbal communication skills.
Confidence in creating and presenting content, including on-camera video
Good understanding of social media and digital content
Ability to communicate and create relationships with new people
Comfortable with sales conversations, outreach and lead-followup
Qualifications required
GCSEs at Grades 9–4 (A*–C) or equivalent, including English and Mathematics.
Training you'll get
Estio apprenticeship training programmes are delivered virtually by our fully qualified and industry experienced training team. Using their expert knowledge, we’ve purposefully built our programmes around the real-world use of modern technology, so that the skills we create can be directly applied in the workplace.
Throughout the apprenticeship learners receive coaching, help and guidance from a dedicated team who are there to ensure they get the most from their work experience.
Successful completion of this apprenticeship gives you an accredited Level 3 Digital Marketing and AI Executive and Certified Digital Marketing Professional by
DMI, with training in how to:
Master the art of crafting compelling content tailored for diverse audiences and a variety of marketing channels, ensuring sensitivity and effectiveness in communication.
Analyse and integrate information from the multi-channel marketing landscape to inform and optimise both short-term tactics and long-term strategies.
Implement secure, innovative solutions using a broad spectrum of digital tools and platforms, ensuring seamless user experiences while achieving marketing objectives.
Conduct comprehensive reviews and analyses of multi-channel marketing activities, measuring success and providing actionable recommendations for enhancement.
Create and interpret insightful analytical dashboards utilising advanced digital tools, facilitating data-driven decision-making.
Future prospects
This role will be permanent on completion of apprenticeship.
The essentials
Hours, commitment and the dates that matter.
Training provider
Delivers the training for this role and manages your application.
